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Sport and Pengar Live

Sports | 2007 | 412 min |

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The broadcast starts on the 6th November at 8.30 AM. Schedule

Sport&Pengar - Scandinavia's leading annual business-2-business forum aimed at key decision makers in Scandinavia will take place on 6 November 2008 in Stockholm, Sweden.

Delegates are invited to listen to presentations, take part in panel discussions plus network with clubs, sponsors, federations, rightsholders, broadcasting companies, agents and suppliers.

The program includes presentations from SportBusiness Group (London), the Swedish National Sports Federation, Viasat Sport, TV4, Euro Accident, Volvo Ocean Race, Stockholm Visitors Board and Sport&Brands. We also have panel discussions with representatives from Scandinavian clubs, events and sponsors. The most recent addition to the program is a workshop on "How to increase your project's revenue from live web broadcasting and the mobile".

Sport&Pengar offers its delegates the latest trends and connects people in order to promote a thriving industry.

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Original Title

Sport och Pengar Live

Genre

Sports

Year

2007

Country

Sweden

Length

412 min

Program

08:30 Registration & Breakfast

09:00 Introduction by the Moderator
Magnus Roos, Sport Business Nordic.

09:05 International Sport and Business
Presentation on the current trends and revenue drivers in the global sports industry.

09:25 Swedish National Sports Federation
Presentation: Business Development in sports – how to make Swedish sports better!

09:45 Insurance and Risk Management in Sports
Presentation on how to apply insurance and risk management to sports.

10:15 Coffee & Networking

10:35 Rights for sport events – an overview of the broadcasting companies’ commercial rights
Presentation on the current legal and financial topics. Hints, pitfalls and case presentations.

11:00 UEFA
Presentation on UEFA and the commercial opportunities for football tournaments.

11:20 Commercial Opportunities for the Scandinavian Clubs
Panel discussion on the commercial challenges that sport clubs face.

12:00 Lunch & Networking

13:15 TV-rights & New Media
Presentation and discussion on the development within the TV-industry and sport rights.

13:45 Stockholm – A top venue for international sport events
Presentation on how Stockholm is planning to become a global player in hosting sport events.

14:15 Sport Events – Their Attractiveness Towards Sponsors
Panel discussion on sport events’ commercial attractiveness towards sponsors.

15:00 Coffee & Networking

15:20 Sponsorship – The Future for an advertising tired society?!
Presentation on how companies effectively can use sponsorship to communicate with people via their passion and personal interests.

15:40 Modern Sponsorship
Panel discussion on how companies effectively can maximize their return on their sponsorship investments.

16:20 Workshop – How to increase your revenue though Internet-broadcasts and the mobile
Workshop and demonstration on various revenue streams in sport.

16:45 Volvo Ocean Race
Presentation on the latest edition of the Volvo Ocean Race.

17:00 – 19:00 Networking & Drinks

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