In America, size matters. The bigger you are, the more power you have, especially in
the business world. Director Anat Baron takes you on a no holds barred exploration of
the U.S. beer industry that ultimately reveals the truth behind the label of your favorite
beer. Told from an insider’s perspective, the film goes behind the scenes of the daily
battles and all out wars that dominate one of America’s favorite industries.
Beer Wars begins as the corporate behemoths are being challenged by small,
independent brewers who are shunning the status quo and creating innovative new
beers. The story is told through 2 of these entrepreneurs - Sam and Rhonda - battling
the might and tactics of Corporate America. We witness their struggle to achieve their
American Dream in an industry dominated by powerful corporations unwilling to cede
This contemporary David and Goliath story is ultimately about keeping your integrity
(and your family’s home) in the face of temptation. Beer Wars is a revealing and
entertaining journey that provides unexpected and surprising turns and promises to
change the world’s opinion on those infamous 99 bottles of beer on the wall.